Meta ads
Facebook and Instagram ads for the work you want more of, like replacements and inspections, aimed at the towns and zip codes your crews drive to. We handle the account, the creative, and the day-to-day changes.
For roofing companies
Marketing for roofing companies that want more roof jobs
We run your Facebook and Instagram ads, build you a fast website, and work on your Google Maps and search presence, so homeowners who need a roof repair or a replacement find you and reach out.
Month to month. Based in Hayward, CA.
Where roofing leads come from
Roofing work arrives in two ways. A leak is urgent: the homeowner searches Google or Maps and calls whoever shows up and answers. A replacement is planned: it is a big decision, the homeowner thinks about it for weeks, and they usually compare a few companies before they pick one.
Each needs different marketing. Search and Google Maps catch the leak calls. Facebook and Instagram ads reach homeowners while they are still thinking about a new roof, before they start searching. A fast, clear website behind both turns the visit into a call or a quote request.
What we do for roofing companies
A fast website
A site that loads quickly on a phone, with a page for each service, such as roof replacement, repairs and inspections, real photos of your work, and one clear way to request a quote.
Google Maps and SEO
We manage your Google Business Profile and keep working on your search visibility, so homeowners searching for a roofer nearby can find you when a storm hits.
Reaching homeowners, not everyone
A roof is bought by the person who owns the house, so that is who the ads are written for. We aim them at the areas you serve and build the message around a real homeowner decision, like a free inspection or a replacement quote, instead of a generic post that says you do roofs.
The wording and the offer do much of the filtering. An ad about replacing an aging roof draws different people than one about cheap repairs. The page the ad points to has one job: get the homeowner to ask for an inspection or a quote.
Read our guide: how much should a roofing company spend on Facebook ads?
Read our guide: how to get roofing leads you don't share with other roofers.
Planning around the rainy season
In the Bay Area, most of the rain falls between late fall and early spring. The first storms tend to bring leak calls, and the dry months are when many homeowners schedule the replacement they put off. We plan the year with you: a solid Google presence for repair searches when storms arrive, and Meta ads for inspections and replacements before and after the wet months, so your crews stay busy outside the rush too.
What working together looks like
Step 1
We meet and learn your business
In person if you are in the Bay Area, or by phone or video. Your services, the jobs you want more of, the areas you cover, and how your office handles incoming calls.
Step 2
We build and launch
Your ads, your pages, and a simple way for homeowners to reach you. Ads usually go live within about a week of our first call.
Step 3
We report and keep tuning
Plain numbers every week: what you spent and how many leads came in. We adjust based on which leads turn into real jobs.
Calling back fast wins the job
Ads and search bring the lead, and the next few minutes often decide whether it becomes a job. Homeowners with a leak call the next roofer on the list if nobody picks up. We tell you plainly if slow call-backs are the bottleneck, because no ad can fix that for you.
How we work
- Month to month, no lock-in. Stay because it is working, not because you signed a contract.
- Local. We are based in Hayward and meet Bay Area roofing companies in person.
- No guaranteed results. We improve your visibility and your leads over time, and we tell you plainly what the numbers show.
- Your ad budget goes straight to Meta. You pay the platform directly and we never mark it up.
Questions roofing company owners ask us
It depends on what you need: ads, a website, SEO, or a mix. Ad spend is separate from our fee and you pay it directly to Meta. For most roofing companies testing ads, $20 a day is a fine place to start. We go over our fee on the free call, and there is no lock-in.
Ads usually go live within about a week of our first call, and the first form fills tend to show up in the first few days after that. Google Maps and search work is slower and builds over months, not weeks. Replacement leads often take longer to close than repairs, because homeowners usually compare a few quotes first.
No long-term contract. It is month to month with no lock-in, and you can cancel with notice before the next month starts.
No. We are based in Hayward and work most closely with Bay Area roofing companies, since we can meet in person, but we also run ads, websites and SEO for roofers outside the Bay Area over phone and video.
Yes, if you are in the Bay Area. We are based in Hayward, CA and can come to your shop or office. If a phone or video call is easier, that works too.
Real photos of your crews, trucks and finished roofs work better than stock images, and phone photos are fine. A short clip from a job can help, but it is never required.
Get your free marketing audit
Tell us about your roofing company. We call you back, usually within minutes during business hours, and walk through a plan on a free call. Prefer to write first? Send us a message.